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AUNUA • EMPOWERING HER

Menstrual Equity & Sustainability

Dignity, sustainability, and impact in the workplace, schools, and our communities.

Access to menstrual care should never stand in the way of education, dignity or opportunity. Empowering Her brings together awareness, sustainable solutions and practical action to help change the story.

Young women together supporting the Empowering Her campaign
01

WHY IT MATTERS

Menstrual care is about more than access to a product.

Period poverty affects access to menstrual products, appropriate sanitation and hygiene facilities, and stigma-free menstrual education. It can affect education, work, health, dignity and participation in everyday life.

50% Ireland

Reported prevalence of period poverty in Ireland in available research reviewed in “Tackling Period Poverty in the EU”.

Research across Europe shows that people experiencing period poverty may face difficult trade-offs, inadequate facilities, stigma, gaps in menstrual education and barriers to participating fully in school, work and social life.

02

A MORE SUSTAINABLE APPROACH

Dignity shouldn't come at a cost to the planet.

Menstrual equity also gives us an opportunity to think differently about the products we use, how they are accessed and the environmental impact they leave behind.

Meet Gopad™

Conventional disposable menstrual products can contain plastic and contribute to long-term waste. Empowering Her encourages awareness of more sustainable menstrual products and practices alongside better access and education.

Gopad™ offers a biodegradable, comfortable and reliable menstrual care option designed with sustainability in mind.

Learn more about Gopad →
03

#BREAKTHESTIGMA

Changing the Story

We believe no girl should have to choose between her health, dignity and the planet.

Through our #BreakTheStigma campaign, AUNUA, in partnership with Real Relief, is working to improve awareness, access and conversations around sustainable menstrual care.

Educate

Helping girls understand sustainable menstrual products, menstrual health and alternative practices.

Provide

Supporting access to eco-friendly menstrual alternatives for girls, including communities where access remains limited.

Challenge

Challenging taboos and creating more open, informed conversations around menstruation.

Empower

Supporting young women to lead positive change and build awareness within their own communities.

RESEARCH

Read the research behind the conversation.

Explore the research on period poverty across Europe and the wider challenges surrounding access, education and menstrual dignity.

Tackling Period Poverty in the EU Research report · PDF
Download

LEARN MORE

Discover Gopad™

Learn more about the sustainable menstrual care solution supporting the Empowering Her campaign.

Learn More About Gopad

BE PART OF THE CHANGE

Ready to make a difference?

Join us in promoting menstrual equity, dignity and sustainability. Together, we can create meaningful change and #BreakTheStigma.